The Ultimate Guide to Cross-Selling
Cross-selling – when a customer buys more than one insurance product – is the low-hanging fruit of insurance sales. It can be done both...
Response Time Matters in Insurance Sales
Most people don’t enjoy being pushed. You probably don’t either, which is why it can be tempting to dismiss articles about why you really...
Using the Holidays for Customer Retention
You probably know by now that customer retention is a good thing. You spend less time making sales to a client who is already...
Making Holiday Insurance Sales
Have you ever found yourself away from home or by yourself on a holiday? Maybe, you think, feeling a bit sorry for yourself, I’ll...
Scripting for Follow-Up Calls
Sales is about emotion—you are trying to evoke the kind of positive response from an insurance lead that will make them want to purchase...
Best Practices for Buying Insurance Leads
Buying insurance leads is an excellent way to find new customers, explore new markets and build a book of business. We asked Hometown Quotes...
3 Reasons to Care About Customer Retention and 7 Ways to Do It
How many years have you been going to the same coffee shop or barber or mechanic? What makes you want to stick with that...
Make Cross-Selling Easier
When you purchase insurance leads from Hometown Quotes, you get them by type, i.e., someone looking for auto insurance. So at a minimum, you...
Why Insurance Lead Distribution Isn’t as Competitive as It Might Seem
In a recent poll on our Hometown University website, we asked agents the following question: “What is your biggest complaint about working with online-lead...
6 Behaviors Prospects Hate
Shopping for insurance is a neutral activity at best—just something that has to be done. As an insurance agent, how you handle your interactions...
