Sunday, December 16, 2018

Creating a Successful Agency Website – Part 1

Does your insurance agency have a website? If not, you could be limiting your potential to connect with and sell to your prospects. After...

Digital Marketing Strategies for Independent Agents

Oh, those giant insurance companies with their massive marketing budgets. It seems like they’ve got ads running every commercial break. They even have that...

How to Close a Sale Quickly

Closing the sale is what every salesperson wants, but more often than not, it only comes through patience and perseverance. Fact of the matter...

Four Tips to Motivate Your Sales Producers

According to the U.S. Bureau of Labor Statistics, as of May 2016 there were more than 285,000 insurance sales agents working across the country....

Uncovering the Secrets to Agency Retention

Customer retention is the key to an insurance agency’s ability to thrive. It costs much more in terms of time, money and effort to...

Texting vs. Email: Which is Best for Prospecting?

According to txtsignal, a company that offers mass-texting capabilities to businesses, 98% of texts are read by the recipient within two minutes, and that...

How to Close a Sale with the Best Phone Tips

Insurance sales used to happen during traditional business meetings. A customer would make an appointment and arrive in a suit-and-tie or dress-and-pumps, handshakes would...

6 Tips for Cold Calling Scripts That Will Get You to ‘Yes’

Cold calling scripts are an important part of learning the ropes when you are first venturing out into the unknown terrain of lead generation....
Starting an Agency

7 Tips for a Successful Agency

I know what it’s like to build an agency. I’ve done it 3 times in 3 different states, and I remember sitting at my...

Scripting for Follow-Up Calls

Sales is about emotion—you are trying to evoke the kind of positive response from an insurance lead that will make them want to purchase...

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