Tech Trends Every Insurance Agent Should Embrace

Technological advancements are profoundly transforming the insurance industry, which was once immutable. This industry is experiencing tremendous changes, and forward-thinking insurance agents are not just sitting and watching them. Such individuals are making considerable investments and taking strategic actions that can assist them in capitalizing on emerging tech trends to become more customer-centered, as well as increase their insurance sales. Therefore, every agent should consider implementing these tech trends to stay relevant in the insurance industry.

Embedded or Integrated Insurance

As an insurance agent, you should be aware that embedded insurance has become a significant trend in this insurance technology era, increasingly reshaping this industry. Non-insurance companies, such as car retailers and manufacturers, are forming partnerships with insurers to provide coverage during sales. This trend is slowly changing how the industry operates, and it is anticipated that this change will result in a market opportunity worth $900B by 2040. Thus, it would help to focus on maximizing the trend because its rewards are undeniable.

Automation, Advanced Analytics, and Artificial Intelligence (AI)

Every agent should be aware of AI’s ability to minimize operational costs and increase insurance sales, improving overall productivity. As an agent, you should find ways to speed up your adoption of advanced analytics, AI, and automation to achieve your purpose and adapt to the rapidly changing environment. These technologies can improve overall efficiency and assist in personalizing and enhancing customer experience, substantially increasing insurance sales.

Telematics and Internet of Things (IoT)

Telematics and IoT will likely metamorphose this sector in the next few years. Through IoT, agents can obtain data from devices connected to the internet to increase insurance sales and operate more efficiently. Interconnected devices automatically exchange information, increasing the accuracy of predictive analytics and speeding decision-making.

In conclusion, many insurance agents are yet to realize the full potential of technology in insurance. This implies that you can become among the first agents to embrace these trends and enjoy their benefits. You can start by adopting or implementing applications characterized by a lower complexity spectrum and building multifaceted systems slowly.

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Emma Graham

Emma Graham is the Senior Digital Marketing Manager at Hometown Quotes. While one of the few team members who was not a former Insurance Agent, she does feel being someone who has had insurance for the past few decades gives her some credibility!


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