10 Traits of a Great Insurance Agent The lesson that all work has dignity has really been driven home in the last month. The grocery clerks stocking shelves overnight, delivery drivers bringing crucial supplies to our homes and hospital janitors sterilizing rooms to keep patients safe have all proven that Read more…
How to Sell Insurance During a Pandemic Knowing that we are protected has become a paramount concern for many of us. As we listen to the news and scroll through feeds, we feel fear, sadness, anger, boredom, anxiety and hope, sometimes all at once. These are extraordinary times for everyone. Read more…
COVID-19, a.k.a. the coronavirus, is wreaking havoc on just about every type of entity that exists. The human toll for those who become ill and their loved ones is most tragic, of course. And there’s also the multitude of other ways that we are all affected—closed schools and churches, overloaded Read more…
The Why, How and What of Social Media for Insurance Agents Most of us are familiar with social media and use it in our personal lives, catching up with old and current friends on Facebook, following our favorite entertainers on Instagram or keeping up with current events on Twitter. These Read more…
Hanging onto insurance customers can be tough. Sometimes a client will leave you for a random reason—their best friend just became an insurance agent, and they really want to be supportive of her new business. Or maybe they’re selling their home and cars and moving to another country. More commonly, Read more…
Listening is the cornerstone of most relationships, whether it’s with your partner, family, friends, business associates or your insurance clients. Listening well can build rapport and confidence while failing to listen can cause misunderstandings and schisms. In the insurance business, great listening will help you build long-term, trusting relationships that Read more…
Think back to the last time you met someone and immediately felt at ease. What was it that made you like them instantly? Conversely, what about the person who triggered distrust or dislike—what was it that caused such a strong negative reaction? It could be based on their, and your, Read more…
Imagine you don’t work in the insurance business. Picture yourself as a dentist or an electrician, and now it’s time for you to shop for and purchase insurance. What would your experience be like? Do you know? Try calling your agency’s phone number or have a friend do it and Read more…
Prospecting: an unavoidable part of an insurance agent’s job. New agents need to do a lot of it to build their clientele, and experienced agents with large books need to replace clients lost to attrition if they want to maintain or grow their agencies. Here are three tried-and-true tips to Read more…
In the digital world, visibility is key, especially in an industry like insurance where the competition is fierce and you’re forced to fight for your clients’ attention and business. How do you stand out from the crowd? How do you make a good first impression and encourage insurance-seekers to reach Read more…